LoCo+ - is an all-new, city-based video streaming platform.
LoCo+ curates and streams content that covers impact, culture, and entertainment, all made by local creators.
Their Cofounder / Chief Creative Officer at LoCo+ approached me asking if I could design their logo - and I immediately said yes! The concept behind their company sounded amazing to me and I knew I had to be part of it.
THE PROBLEM TO SOLVE
Brand new company needed a brand new logo! One of my favorite kind of projects - starting fresh :)
Brand new company needed a brand new logo! One of my favorite kind of projects - starting fresh :)
FIRST STEP
Had a chat with the Cofounder/CCO about what they were looking for in a logo and I immediately got started. While talking with them - my mind got to work and was already laying down the foundation to their new logo.
Had a chat with the Cofounder/CCO about what they were looking for in a logo and I immediately got started. While talking with them - my mind got to work and was already laying down the foundation to their new logo.
THE CONCEPTS
I knew initially what my favorite design was - but as a good designer - I gave my client a few different options.
I knew initially what my favorite design was - but as a good designer - I gave my client a few different options.
THE FINAL STAGES
This project actually went really fast! They loved all of the designs but finally landed on the logo below. The final logo shows a fresh and exciting company. The logo is versatile - is clear when small and not too much when it is big. The color combo makes the logo stand out and keeps it modern and timeless.
This project actually went really fast! They loved all of the designs but finally landed on the logo below. The final logo shows a fresh and exciting company. The logo is versatile - is clear when small and not too much when it is big. The color combo makes the logo stand out and keeps it modern and timeless.
FINAL THOUGHTS
I loved working with the founders of LoCo+ - they made my job easier by having a clear idea of what they wanted AND they gave clear feedback. I am so honored to have been part of launching their company. One of their initial reviews to me was - "We love it and are super happy with all the options!"
I loved working with the founders of LoCo+ - they made my job easier by having a clear idea of what they wanted AND they gave clear feedback. I am so honored to have been part of launching their company. One of their initial reviews to me was - "We love it and are super happy with all the options!"
